Yes, 100% free. No account, no email, no credit card — ever. Copy any prompt and use it immediately in ChatGPT, Claude, or any AI tool. That will never change.

Yes. Every prompt uses [your niche], [your brand], and [your audience] brackets. Whether you are a personal brand, a small business, a creator, or a large company social team — the output adapts to your specific context when you fill in those brackets with real details.

The strategy category has a dedicated platform prioritisation prompt that answers this for your specific situation — available time, content type, audience, and goals. The general answer is: one platform done well beats three platforms done poorly. The repurposing prompts then let you extend great content from your primary platform to others without rebuilding from scratch.

Yes — especially the TikTok and Instagram categories. Growth from zero is almost entirely a hooks and consistency problem, and both platforms reward new accounts with organic reach if the content performs. The growth category has a specific account launch strategy prompt designed for starting from scratch, with the first 30-day posting plan built around algorithmic momentum.

ChatGPT and Claude both produce strong social media content. For short punchy copy — captions, hooks, tweet threads — ChatGPT's tone tends to be more natural. For strategy prompts, content calendars, and analytical frameworks, Claude's structured output is often cleaner. Try both on the same prompt and pick the output that sounds more like you with less editing.

The most effective technique is to describe your voice in the prompt brackets — include 3-5 adjectives that describe how you sound, examples of phrases you use naturally, and one or two things you never say. The output becomes a first draft you refine, not finished content you post verbatim. Reading it aloud once before posting catches anything that does not sound right. The goal is AI-assisted, not AI-replaced.

Yes. All prompts are free for any purpose including commercial client work. The strategy, analytics, and content calendar prompts are particularly useful for client onboarding — they produce the frameworks and deliverables that used to take hours to build from scratch. Fill in the client's details in the brackets and the output becomes a client-ready document.